The story
01 / The brief
Introducing something new.
Hitachi ZeroCarbon needed a series of films to support the launch of its proposition, helping fleet operators understand what it offered and how it could support their transition to electric vehicles.
02 / Our approach
Making the complex simple.
We created eight films designed to break down the proposition into clear, engaging content. Combining storytelling with strong visuals, we helped communicate the offering in a way that was easy to understand and relevant to fleet operators.
03 / The result
Ready to launch. Ready to sell.
The films provided Hitachi ZeroCarbon with a suite of content to support its launch, giving the sales team valuable assets to introduce the proposition, start conversations and engage prospective customers.
What we made
Launch filmAerial footageSupporting films
